i) To recognise the most influential men and women in UK global relations
by bringing together the 100 highest achieving individuals and organisations
within their sector.

ii) To raise standards by highlighting those men & women who have adopted
best practice and provided a benchmark for the rest of their sector to follow.

iii) To utilise the scale of influence of each Power 100 finalist to promote
British skills excellence and sector expertise as part of a new global campaign
to attract inward investment into the UK.

Iv) To utilise the British Parliamentary Awards to increase public understanding
and engagement with the work of Parliament, thereby encouraging Britain’s highest
achieving people and organisations to come into contact with, engage and build
strong relationships with Parliament and Parliamentarians.